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CELEBRATE YOUR CURVES

Confidence, Tailored to You.

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About Me

Hi, I'm Krithika Venkatesh

I am a CSE graduate from RV College of Engineering in Bangalore. 

My passion for building things extends beyond code. I am the founder of Summer Sands. The idea was sparked because I saw how often women, including myself, felt uncomfortable or "wrong" in their own bodies just because a size label didn't fit. Even as sizes S and M, my friends and I struggled to find clothes that suited Indian body types in global brands.

That experience led me to design a revolutionary solution: a brand that uses no size charts at all.

My ultimate vision is to make fashion a space where every woman can be loud, feminine, and unapologetically themselves. I want to build a brand that celebrates every body, exactly as it is.

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It's Your Story...

My ultimate vision is to make fashion a space where women are never limited by size charts or trends. Success, to me, is when every woman wears her individuality proudly, knowing her clothes were made to celebrate her, not to make her fit in.

My brand creates fully made-to-measure pieces to empower women to feel confident and celebrate their individuality. Fashion should celebrate every woman, not force her to fit a size

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Just Main Character Energy, Tailored to You.

Welcome to Summer Sands!

I founded this brand out of a simple, yet powerful belief: Fashion should celebrate every woman, not force her to fit a size.

Our Secret Sauce: Custom-Made Empowerment

What makes us different is how we engineer the perfect fit for you:

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    No Size Charts Allowed

  • Celebrating Your Body

  • Maximalist, Iconic, Unapologetic feminine

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My Leadership

Founder, Summer Sands

Oversaw end-to-end execution across product, marketing, and operations to build an early cult brand.

Pro Bono, Impact Consultancy

Developed business model for mobile food truck, creating livelihood opportunities for the LGBTIQA community.

Volunteer, Empower Ananya Nonprofit

Handled social media platforms, raised awareness, and supported nonprofit initiatives. Fundraising

Social media head—Astra Robotics

Handled the social media page and the graphic design for the merchandise to be printed for the club.

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Academic and Technical Leadership

1 / Published Researcher

Presented and published a paper, "TDMA-based Adaptive Multicasting in Wireless NOCs," at the Springer ICISC conference 2022. The work developed an algorithm that reduced average packet latency by 17%.

LINK TO PAPER

2 / Hackathon Success

Led teams to top finishes in nationwide hackathons: 3rd Runners-Up in Ingenious '22 Hackathon. Runners Up in Fantom Code '22 Hackathon: This achievement placed us highly among $80$ teams all over India​​

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My Arts, Culture, and Sports involvement

Alaap Music Club

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Rotaract Club

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Badminton

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​Past and Upcoming Events

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My Blogs

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My Media Appearance

The Spotlight

#EmbraceYourCurves

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Connect & Collaborate

Whether you're interested in the future of fashion tech or an opportunity in business leadership, I'd love to connect.

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EMBRACING YOUR CURVES

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